Second Story

You built the first story.Let’s build the second.

Your business has grown. We bring your website, brand, and digital systems up with it. Start with a free 5-minute review and see what we’d change before you talk to anyone.

No cost. No call required. Nothing to prepare.

Modern websites. Fewer tools. More of your week back.

What we do

You built the business. We’ll handle the rest of it.

The website people judge you by. The tools you fight with every Tuesday. Both, sorted.

A website that stays current

Built around the business you run now, and changed when the business changes. You send the note; we make the change.

Fewer tools, one bill

Most businesses collect software one good reason at a time. We find what overlaps and cut it.

Easier to book you

From finding you to paying you, with fewer steps and fewer places to lose someone.

The same look everywhere

Website, social, and anything printed — consistent, modern, still recognizably yours.

Know what you're paying for

A plain-language look at every subscription and whether it's earning its place.

The repetitive parts, handled

A new inquiry lands in your CRM with a reply already drafted. Set up once instead of done daily.

How it works

Three steps. The first one is free.

  1. Tell us what you have.

    Your website, your goals, and the tools you’re using. About five minutes.

  2. We find the opportunities.

    Design, customer experience, wasted spend, and what could run itself.

  3. We build it.

    A site and a setup that fits where the business is going.

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Answers save as you go. Stop and come back whenever.

Selected work

What it looks like when it’s finished.

Website transformation · Managed IT

Making invisible IT support feel tangible

A family-run managed IT provider in Iowa with a genuinely good promise — fast, human-first support — and a website that made you read a service list to find it. We rebuilt the site to demonstrate the service instead of describing it, and streamlined the stack behind it.

Eleven capabilities, reorganised into three

  • Run
  • Protect
  • Grow
Read the case study
Before

The old website explained the services.

After

The new website demonstrates how the service works.

~2 min average response time — EZ Solutions’ own published commitment, brought to the surface.

Pricing

Three ways to start.

All three begin with the free review and end the same way: live, and still looked after. Pick the one that matches how much is actually broken.

You could get a website for two hundred dollars.

That’s true, and sometimes it’s the right call. A builder will give you pages that look fine. What it won’t do is write the copy in your voice, connect the booking form to the calendar you actually use, or notice you’re paying three subscriptions to do one job.

The real difference shows up later. In month four a price changes, a form quietly stops arriving, a holiday needs posting. With a builder that’s your Sunday. With us it’s a message, answered by someone who already knows your setup.

If a better-looking site is genuinely all you need and you’d rather look after it yourself, use one of those builders, with our blessing. If you’d rather it were somebody’s job, start with The Site below.

The Site

For the business whose website is the only thing out of date.

$1,200one-time

A builder gives you pages. This is someone writing the copy, deciding what goes where, wiring the forms to the tools you already use, and handing it back working.

  • Up to 5 pages, designed and built
  • Copy written from one 45-minute conversation — you don’t write a word
  • Mobile-first, fast, and set up to be found on Google
  • Contact and booking forms connected to the tools you already use
  • 1 round of revisions
  • A check two weeks after launch, with whatever it turns up fixed

No automation work at this tier. If the website really is the only problem, this is the right one — and we’ll tell you so.

1–2 weeks. 50% to start, 50% at launch.

Then The Care Plan: a price, a photo or a new opening time is a message to us, not an evening with a CMS.

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Our recommendation

The Refresh

For the business spending too much of the week on work that could run itself.

$4,500one-time

Everything in The Site, and then the part a builder can’t touch: what happens after someone fills in the form.

Everything in The Site, plus:

  • A tool audit — every subscription you pay for, what it costs, and what it duplicates
  • Three automations built and connected: new inquiry → CRM → acknowledgment; booking → confirmation → reminder; invoice → follow-up
  • AI-drafted replies to new inquiries, written in your voice and waiting for you to send
  • 2 rounds of revisions
  • 30 days of post-launch fixes
  • We watch the automations once they’re live and adjust what the business outgrows

3–4 weeks. 50% to start, 50% at launch.

Then The Care Plan: the automations stay monitored, and a new one gets built each month.

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The Full Story

For the business that’s outgrown more than the website.

$9,500one-time

Everything in The Refresh, applied across the whole business — brand, systems, and the work that currently only happens because you remember to do it.

Everything in The Refresh, plus:

  • Up to 10 pages, and a brand refresh across site, social, and print
  • Six automations instead of three, chosen from your tool audit
  • A voice note becomes the week’s social post and newsletter paragraph
  • Every inquiry summarized into one Monday-morning digest
  • New reviews flagged, with a reply drafted for you to approve
  • 4 rounds of revisions, and 60 days of support with a monthly check-in
  • A written playbook for your setup, kept current by us, so it never lives in one person’s head

6–8 weeks. 50% to start, 50% at launch.

Then The Care Plan: the whole setup stays ours to run — monitored, updated, and reviewed with you every month.

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We show you two design directions before we build anything. If neither is right, we stop there and refund the deposit.

Where every project lands

The Care Plan — monthly, priced on request

A website is only finished on the day it launches. After that it drifts — prices move, staff change, a form breaks and nobody notices for a fortnight. The plan is the answer to that, and it is what we’d rather sell you than a fourth redesign in five years.

We quote it once we’ve seen your setup, because it depends on how many tools you’re running. Month to month. Leave whenever it stops being worth it.

  • Hosting, domain, backups, and the updates nobody enjoys doing
  • The changes you’d otherwise sit on — send a note, it’s done
  • Someone who answers, who already knows how your setup is wired
  • One new automation a month, chosen with you
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First three projects at founding rates.They won’t repeat.

About

You’ve already donethe hard part.

Most of the businesses we work with have the same shape. Customers, reputation, the thing people come back for — all of it earned. What hasn’t kept pace is the website built for a smaller version of the business, and the pile of tools added one at a time.

We’re not a template shop. You don’t need to know what the fix is — that’s our job.

Brandon Rupp, founder of Second Story

— Brandon Rupp, founder

I spent my career helping technology companies grow through partnerships and customer engagement. Second Story is where I apply that same passion to building meaningful digital experiences.

LinkedIn
Who we work with
Women-owned small and medium businesses
What we fix
Website, brand, booking, and the tools behind them
Where we start
A free 5-minute review

The Second Story Digital Review

See what we’d change. For free.

Five minutes of questions about your business, your goals, and the tools you use. You get our take on where the opportunities are — whether or not you ever hire us.

Start My Free ReviewBook a call

No cost. No obligation.